With the company's Prius having long since become an icon of the movement, Toyota Hybrid Vehicles are today more popular than ever. In addition to four distinct models of the venerable Prius, Toyota offers its Camry and Avalon sedans in hybrid form, as well as a hybrid version of its popular Highlander sport utility vehicle. That gives toyota trucks a full range of choices even among just the company's hybrid offerings.
The biggest news of recent years, though, has come with the introduction of the plug-in version of the Prius. Straddling the line between the traditional hybrid operation that has made the Prius such a force in the industry and the all-electric vehicles of other makers that have been making such waves, the Prius Plug-In lets drivers choose between the two options.
In hybrid mode, it delivers typical Prius performance and fuel economy. Regenerative braking and other energy-saving features allow it travel up to 50 miles on a single gallon of gas, a figure that puts it near the very top of the entire Prius lineage in this regard. When switched over to all-electric operation, it delivers an astounding 95 miles-per-gallon equivalent, while still offering an impressively livable range of operation.
Best of all, the Prius Plug-In is eminently affordable. Thanks to its eligibility for many of the government incentives that have helped to make all-electric vehicles so popular in recent years, it rolls off the lot at only a little more than the basic Prius model. Between generous Toyota Financing offers and a range of Dealer Specials intended to further incentivize buyers, in fact, many find that the Prius Plug-in can be every bit as affordable, in up-front terms, as the most basic model of the car.
What remains to be seen is what kind of returns the average buyer will derive from the switchable nature of the Prius Plug-In. While modern electric vehicles have come a long way compared to their predecessors, they still require quite a bit in the way of commitment and adjustment from owners.
Whether most Prius Plug-In buyers will make good use of the nearly 100 MPG efficiency of the car's all-electric mode or end up defaulting to the hybrid one will ultimately determine the car's value to the average owner. Toyota, on the other hand, seems confident that the Prius Plug-In will end up, when all is said and done, being seen as just as significant to the industry as the car's earliest ancestor now is.